I recently launched a free 7-Day Brand Story Challenge to celebrate National Storytelling Week. I’m loving the emails that people have been sending me with their answers to my questions. It’s not compulsory but I encourage participants to send me their...
As a business owner or consultant, it’s easy to assume that your clients know how they can work with you. Over the last eight years in business, I’ve learned this isn’t always the case. Just because you know your products and services inside out, it doesn’t mean that...
When you first set up as an independent consultant it feels amazing. You don’t have a boss. You can do what you like, when you like. Then you realise there are so many demands on your time. Client work always gets done but what about the stuff that will help...
As independent consultants, our clients are essentially buying us as people. That means we need to help them see what’s unique about us and give them a glimpse of what we’re like to work with. But how do we share our personal story and stay professional? This is a...
You’ve been working in your industry for years. You’re great at what you do. You have a corporate support network around you. Everything is familiar and runs like a well oiled machine. Then one day you decide to go it alone, offering your services as an independent....
Welcome to the Build Your Brand Story blog: THE place for coaches, consultants and service businesses to get information, resources and inspiration – so you can speak and write with confidence and clarity and attract your ideal clients with ease. Your ideal...
