Last spring, I got the inkling of an idea. Oxfordshire, my local area, has a jam-packed networking scene. I’d been to events of all shapes and sizes over the years. But I began to realise there were no groups specifically for people like me: solo independent...
It seems like everyone’s talking about brand story these days, me included. I’m so passionate about it I named my business Build Your Brand Story! But what on earth is a brand story? Here’s my definition: your brand story is a framework you can use every time you...
Over the last 12 months, I have worked hard to raise my visibility as the go-to person to help independent consultants build their personal brand. It goes without saying that I need to ‘walk the talk’ – doing all the things that I advise my clients to do. Here...
I recently launched a free 7-Day Brand Story Challenge to celebrate National Storytelling Week. I’m loving the emails that people have been sending me with their answers to my questions. It’s not compulsory but I encourage participants to send me their...
As a business owner or consultant, it’s easy to assume that your clients know how they can work with you. Over the last eight years in business, I’ve learned this isn’t always the case. Just because you know your products and services inside out, it doesn’t mean that...