As independent consultants, our clients are essentially buying us as people. That means we need to help them see what’s unique about us and give them a glimpse of what we’re like to work with. But how do we share our personal story and stay professional? This is a...
You’ve been working in your industry for years. You’re great at what you do. You have a corporate support network around you. Everything is familiar and runs like a well oiled machine. Then one day you decide to go it alone, offering your services as an independent....
Have you got big plans for your business this year? Maybe you want to launch new products or services, grow your business, expand your team or move to a new location. Whatever you’re planning, you’ll need to get those closest to your business on board with it first....
Seven years ago I quit my corporate job – the one with the car allowance, annual bonus and company pension – and set up on my own. It was 2010 and the UK was still reeling from the credit crunch. Most people thought I was crazy. Since then, I’ve been...
Welcome to the Build Your Brand Story blog: THE place for coaches, consultants and service businesses to get information, resources and inspiration – so you can speak and write with confidence and clarity and attract your ideal clients with ease. Your ideal...
