Seven years ago I quit my corporate job – the one with the car allowance, annual bonus and company pension – and set up on my own. It was 2010 and the UK was still reeling from the credit crunch. Most people thought I was crazy. Since then, I’ve been working on interim change and engagement assignments for corporate clients, creating compelling content and providing brand story mentoring for consultants and entrepreneurs.
I am loving the independent life more than ever and have no plans to go back to having a job anytime soon. But I have learned a few things along the way.
You need a vision…but be prepared to flex how you achieve it
You need to have a clear idea why you’re doing what you’re doing. For me, it’s all about lifestyle and variety – being able to live the life I want to, to travel and work flexibly, while being fulfilled creatively and professionally. It’s also being able to share my expertise with as many people as possible and give my all to projects in short bursts. However, in my experience, you need to be prepared to be flexible as well.
A few years ago, I read a quote by the fabulous Ashley Ambirge who has a fresh and more positive take on the traditional ‘Do one thing everyday that scares you’. Ash’s version is the less scary ‘Always choose the most interesting option.’ I have tried to follow this advice ever since and it’s opened several new doors for me. As a result, I’m still achieving my goals and moving towards my ultimate vision but not always in the way I thought I would. At the same time, I am getting greater insight and ideas into how to evolve my consulting business in a way that best serves me and my clients.
It’s all about the people
People are the single biggest motivator for me. They are simply why I do what I do. Personally, so that I can have the quality time to hang out with my husband, friends and family, and the money to travel the world and experience new cultures. Professionally, it’s about helping people use communication to build a business and a lifestyle they love, and to make sure that people experience honest, open conversations in the workplace.
For me, working as an independent consultant is all about the people, whether it’s working towards a common goal with leadership teams, collaborating with other creatives, delivering content for business owners or mentoring entrepreneurs and fellow comms pros.
For me, working as an independent consultant is all about the people Click To TweetYou get to know yourself better than ever
There’s nothing like being your own boss to help you really get to know yourself! I’ve done all the personality tests from MBTI and Strengthsfinder to Wealth Dynamics. They’ve helped me to explore my strengths (and my weaknesses) and how I can use them in my business to serve my clients. And to find a way of working that enables me to deliver my very best and to invest in tools or outsourced help for the things that are not my natural strengths.
As a Myer Briggs personality type ENFP, I finally understand why I was never 100% happy in the routine of working in one place every single day. It explains why I love flexibility and being in control of my schedule and why it’s also essential for me to have plenty of interaction with other humans. Two to three days a week out and about with clients to balance time in my home office is an ideal mix for me.
You know more than you think you do
When I get stuck into a new project, I often find myself surprised by how much experience I can bring to the table. It shouldn’t be surprising as this autumn I will have notched up 20 years in communications! Yet sometimes we forget what we’ve seen and done and what’s in our professional back catalogue.
As an independent, that experience grows everyday as you apply it across different businesses, industries and sectors. I have been struck by how much my expertise crosses from FTSE 100 companies through to start-up solopreneurs. It’s not about the size of the business but about the communication strategy, the values and the people.
You never stop learning
No matter how much experience you have, you never stop learning. The benefit of working with different clients is that you can share that learning more widely. I find that what I learn about business strategy from big corporates can benefit smaller businesses. Meanwhile, bigger businesses benefit from my entrepreneurial approach that’s focused on speed, agility, results and challenging the ‘we’ve always done it that way’ mentality to get the most from every £. It’s also why I keep up with the latest trends and tools via social media, am a member of the CIPR and invest in conferences such as CIPR Inside.
No matter how much experience you have, you never stop learning. Click To TweetYou can’t do it all on your own
Since I first decided to create my consultancy, I have invested in coaching, mentoring, and group and online courses. Each has helped me along the entrepreneurial journey and given me the skills and tools I need to build a business for the 21st century. What is working for me right now is weekly accountability check-ins with people in my business network. A big shout-out to my two accountability partners who inspire me and keep me on track every Wednesday – it is thanks to them that this blog post has been published!
I have hugely enjoyed the last seven years and learnt a massive amount along the way. Have they been a lucky seven years? Maybe but then I also believe you make your own luck. I’m even more excited about the next seven and beyond.
Are you thinking of taking the plunge and turning independent? Ask yourself what’s the worst that can happen? You can always go back and get a job! But, if my experience is anything to go by, you probably won’t want to!
Are you already running your own business? Does my experience resonate with you? What’s the biggest thing that you have learned along the way? I’d love to know. Just leave a comment in the box below.
Till next time.
Lucy
Hey Lucy, great post! I love it when you pop into my life and give me permission just to get some content written!!
Biggest thing I’ve learned since working for myself is the accountability. I think the benefits of building in accountability to your working habits are easy to under-estimate.
I would also add that taking short breaks – especially when I’m super “pinched” – is another tip which we often say “yeah-yeah” to; but don’t always adhere to. I can honestly say I have never regretted taking a short time away from my desk to re-calibrate; but I still have those times when I resist!! Thanks for the reminders!
Great to hear from you, and hope to catch up in person soon
Hi Helen, thank for taking the time to comment. Accountability is so important and finding the right approach for you can enable you to make a real step change in your business.
So important to take short breaks – you accomplish more when you come back. Something I encourage people to do all the time but don’t always follow myself as often as I should. Sorry for the delay in writing back – my spam filter was keeping your comment a little too well hidden so I’ve only just found it – oops!
Great article Lucy, I’ve been self employed for 11 years now. Personal recommendations have been the best form of advertising for my catering business. You’re only as good as your last job!
Thanks, Sara. So true, it’s all about reputation and personal recommendation.
Great article Lucy, its given me the motivation to keep going. Taking the leap of faith has certainly shown me that I’m much stronger mentally than I first thought. My challenge now is to keep my motivation at a high with job hunting.
Thanks, Roxanne. Great to hear it boosted your motivation when you needed it. Sorry it took me so long to reply – my spam filter was keeping all the comments a little too well hidden!
Great piece, Lucy! Your experiences absolutely resonate with me. Biggest thing I’ve learnt along the way? That people in all walks of life/professions/roles have something to contribute to your own professional path. Being independent allows you to find – and then reach out – to this wider pool.
Thanks Lucie, and thank you for giving me the opportunity to share this post more widely. It’s so true that so many people can contribute to your professional path – whether it’s through collaboration or something more informal.
Just found your comment as my rather efficient spam filter was hiding it from me!
Lucy hi,
This article resonates with my experience as an independant marketing strategy consultant. Self-awareness tools, like MTBI, coupled with cultural awareness aspects like Hofstede (for those operating internationally) are in valuable. For me FiRo B was very interesting. I have a few tabs open with the new-to-me ones you mention.
Yes; experience is so valuable. Learning opportunities from previous positions and organizations really can make projects move faster and more effectively. If you have a suggestion for online, and accountability type course that be interesting.
Lovely uplifting article thank you!
Hi Jane, thanks for taking the time to comment. My spam filter has been a little too efficient and I’ve only just seen it! I find all the personality awareness tools fascinating and so revealing. My experience is that although each is slightly different in approach, the results and insights are similar across all of them.
There are loads of online courses to choose from – it really depends what area you want to develop. My tip is to spend some time getting to know the person running the course (via their blog, podcast etc) before you buy, so that you get an idea whether their style will suit you. For accountability, you really can’t beat checking in with a real person and/or publicly committing to your actions.
Hope that helps!